Nathaniel Hoffman portrait
Nathaniel Hoffman

About Paleomedia

What does it even mean?

Nathaniel Hoffman of Paleomedia
Nathaniel Hoffman of Paleomedia

Paleo·media

adverb: Harnessing universal human methods of communication for the modern age. Also, Paleomedia is Nathaniel Hoffman’s 20-year alter ego on the web.

Paleomedia founder Hoffman works with organizations and individual activists to harness local media messages and strengthen local and regional reporting on diverse communities.

Paleomedia is writing, editing & strategy for movements.

Nathaniel Hoffman is a strategic communications consultant through his Boise, Idaho-based firm Paleomedia. Paleomedia works to harness local, regional and national media messages and strengthen local and regional reporting on diverse communities, particularly on climate, democracy and migration. Hoffman is an author, organizer and former newspaper reporter. 

Hoffman covered immigration, demographics and Western U.S. politics for newspapers in Idaho, California and for the former national news wire Knight Ridder. He reported from Mexico, Cuba, Lebanon and Palestine/Israel. He founded a popular journal at Boise State University called The Blue Review, co-authored the 2013 book Amor & Exile: True Stories of Love Across the Mexican Border, and supported the communications teams at Define American, GreenLatinos, The UndocuBlack Network and other grassroots and environmental justice organizations. He is also co-founder of The Idaho 97 Project, which fights far-right extremism in the state. 

For four years, Hoffman led the U.S. Team at the Global Strategic Communications Council, an international climate communications firm that coordinated climate coverage in some 40 countries around the world. At GSCC, Hoffman elevated state and local climate stories to the national media and built a team focused on accessible stories about the many ways climate change is impacting our daily lives. 

Hoffman has a BA in Africana studies from Cornell University and an MA in data journalism from Boise State University. He has traveled extensively in Africa and Central America and speaks Spanish.

To traverse the world men must have maps of the world. Their persistent difficulty is to secure maps on which their own need, or someone else’s need, has not sketched in the coast of Bohemia.

— Walter Lippmann, Public Opinion, 1922

I believe more in the scissors than I do in the pencil.

— Truman Capote

The Dreamers will have to learn to struggle themselves, to understand that the field for their Dream, the stage where they have painted themselves white, is the deathbed of us all.

— Ta-nehisi Coates, Between the World and Me
Ta-Nehisi Coates quote: "I thought the truth would emerge, that universal values would emerge from telling a story." via Big Think
Ta-Nehisi Coates quote from Big Think.

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